You might also know her as: “new mum slammed for going back to work a week after giving birth” (cheers Sunrise, but we still love you), but she’ll respond better to: “firecracker who chose to be a mum and a business woman and is bloody good at both”.

With a crowd of creative and compassionate clients on her books, Kat prides herself on finding the hidden gem in your business thanks to her knack for storytelling, cutting to the chase and keeping it real. She has a no ‘BS’ approach to PR and marketing.

After experiencing life on both sides of the fence, in agency and in-house, Kat took the leap and Ruby Agency launched on 10 January 2016. The business has grown five times over since inception and 90% of Ruby Agency’s work comes from referrals from happy clients.

Her mission is to make her clients thought leaders in their industries. She coaches them on different ways they should be thinking about their industries and how to be a ‘talk of the town’ game changer. This thought leadership coaching goes hand in hand with PR.

Kat is not afraid to tackle the hard subjects too. Think bitcoin, blockchain, enterprise technology, corporate culture – the list goes on. She also loves helping get the word out there for lifestyle clients too. Believe it or not, the lifestyle space is more of a challenge to come up with ideas, as these ideas need to be crafted in new and exciting ways – that have never been done before.